AI Insights · Timothy · October 2022
Top 5 Apparel Apps on Android in Austria: Q3 2022 Performance
Discover the performance of the top 5 apparel apps on Android in Austria during Q3 2022, including download and active user trends.
In Q3 2022, the top 5 apparel apps on the Android platform in Austria showcased varying trends in downloads and active users. Here's a detailed look at their performance based on data from Sensor Tower.
Zalando – online fashion store from Zalando SE saw a fluctuating trend in weekly downloads throughout the quarter. Downloads started at 3.4K in early July, dipped to 2.5K in early August, and then gradually increased, peaking at approximately 3.6K by the end of September. The app's weekly active users began at around 67.5K at the start of the quarter, experienced a dip to 60.5K in early August, and then rose to a high of 80K by mid-September.
SHEIN-Shopping Online from Roadget Business PTE. LTD. had a steady download rate with minor fluctuations. Weekly downloads hovered around 2.7K to 3.4K, with a slight peak of 3K at the end of September. The app's active users started at 31.8K, saw a slight drop to 27.8K in early August, and then increased to about 30.3K by the end of the quarter.
H&M - we love fashion from H&M experienced a notable increase in weekly downloads throughout the quarter. Downloads began at 1.6K in early July, surged to 3.3K by early September, and then slightly decreased to around 2.8K by the end of September. Weekly active users showed a steady climb, starting at 54.9K and reaching approximately 59.2K by the end of the quarter.
C&A Fashion Online Shop from C&A Mode GmbH & Co. KG saw a consistent rise in weekly downloads. The app started with 2.5K downloads in late June, dipped to 1.3K in mid-July, and then surged to nearly 3.9K by the end of September. Active users also increased steadily, starting at 5.1K and reaching around 8.2K by the end of the quarter.
ABOUT YOU Online Fashion Shop from ABOUT YOU SE & Co. KG showed a gradual increase in weekly downloads, starting at 565 in late June and peaking at approximately 2.4K by mid-September before slightly dropping to about 2.2K at the end of the quarter. The app's weekly active users started at 18.4K, peaked at 23.5K in mid-September, and then slightly decreased to around 22K by the end of September.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
