AI Insights · Timothy · July 2022
Top 5 Shopping Apps in South Africa Q2 2022 Performance
Discover the performance trends of the top 5 shopping apps in South Africa for Q2 2022, including weekly downloads and active user metrics.
The second quarter of 2022 showcased notable performance trends among the top 5 shopping applications in South Africa. Here, we delve into the weekly downloads and active user metrics of these leading apps, based on data from Sensor Tower.
SHEIN - Shopping Online experienced a decline in weekly downloads, starting from approximately 91K at the end of March and dropping to around 46K by the end of June. Despite this, weekly active users showed resilience, fluctuating between 504K and 576K, before settling at approximately 540K at the end of the quarter.
Takealot - Mobile Shopping App maintained a steady download rate, peaking at about 56K in the final week of May. Weekly active users demonstrated a positive trend, increasing from around 527K at the end of March to approximately 571K by the end of June.
Checkers Sixty60 showed consistent weekly downloads, ranging from 24K to 33K throughout the quarter. The app's weekly active users also displayed stability, growing from approximately 245K at the end of March to around 273K by the end of June.
Alibaba.com saw an upward trend in weekly downloads, reaching about 31K in early June. Weekly active users increased steadily, starting at around 295K at the end of March and rising to approximately 355K by the end of June.
Pick n Pay asap! had a varied download performance, peaking at about 24K in late May but dropping to approximately 15K by the end of June. Active users showed a slight decline, from around 59K at the end of March to approximately 54K by the end of June.
These insights are based on data from Sensor Tower. For more detailed analysis and further insights, be sure to visit Sensor Tower's platform.
