AI Insights · Timothy · July 2022
Top 5 Shopping Apps in Tunisia Q2 2022
In Q2 2022, the top 5 shopping apps in Tunisia showed varied performance in downloads and active users. JUMIA Online Shopping led in downloads, while Alibaba.com - B2B marketplace saw significant growth in active users.
In the second quarter of 2022, the top 5 shopping applications in Tunisia displayed a diverse range of performance metrics, with notable trends in weekly downloads and active users. This data, sourced from Sensor Tower, offers a detailed look at the market dynamics.
JUMIA Online Shopping showed a fluctuating but generally upward trend in weekly downloads, peaking at approximately 35K in mid-June. Weekly active users also rose steadily, reaching around 213K by the end of June.
Alibaba.com - B2B marketplace experienced significant growth in weekly downloads, surging to nearly 29K in the final week of June. Active users followed a similar trend, climbing from 179K at the end of March to approximately 250K by the end of the quarter.
mymg.tn saw a decline in weekly downloads throughout the quarter, starting at 16K at the end of March and dropping to around 2K by the end of June. Active user data for this app was not available.
HA FidBox experienced a peak in weekly downloads in early April at approximately 21K but saw a steep decline thereafter, stabilizing around 400-700 downloads per week towards the end of June. Active user data for this app was not available.
SHEIN-Shopping Online maintained a steady download rate throughout the quarter, with weekly downloads fluctuating around the 3K mark. Weekly active users showed a consistent increase, reaching approximately 28K by the end of June.
For more detailed insights and analysis, visit Sensor Tower.