AI Insights · Timothy · July 2022
Top 5 Shopping Apps in South America Q2 2022 Performance
In Q2 2022, South America's top shopping apps saw varying trends in downloads and active users. Learn how Shopee Brasil, SHEIN, Mercado Libre, Amazon Shopping, and Americanas performed.
In the second quarter of 2022, the top shopping applications in South America exhibited diverse performance trends in terms of downloads and active users. Data from Sensor Tower provides a comprehensive view of the market dynamics.
Shopee Brasil - Frete Zero saw a notable fluctuation in weekly downloads, starting at around 1.56M at the end of March and experiencing a dip to approximately 970K in mid-June. However, downloads rose again to 1.32M by the last week of June. Active users for the app remained relatively stable, hovering around 22M to 23M throughout the quarter.
SHEIN - Shopping Online experienced a consistent download trend, averaging close to 1M weekly downloads with slight fluctuations. Active users showed a positive trend, starting at about 12M and increasing to roughly 14M by the end of June.
Mercado Libre: Compras Online maintained a steady download rate, peaking at around 747K in the week of April 18. Active users for Mercado Libre showed a slight increase from 30.7M in late March to approximately 31.6M in early June, with minor fluctuations thereafter.
Amazon Shopping had varying weekly downloads, starting at around 355K at the end of March, dropping to 215K in mid-April, and then rising to about 501K by mid-June. Active users for Amazon Shopping showed a steady increase from 5.7M to approximately 6.2M over the quarter.
Americanas: Compras Online experienced a mixed trend in downloads, peaking at around 540K in mid-April and then declining to approximately 251K by the end of June. Active users fluctuated, starting at about 11.1M in late March, dipping to around 9.7M in mid-June, and slightly recovering to 10.1M by the end of the quarter.
For a deeper dive into these insights and more, visit Sensor Tower.