Top 5 Shopping Apps Performance in Central America Q2 2022

In Q2 2022, the top 5 shopping apps in Central America—SHEIN - Shopping Online, Mercado Libre: Compras Online, Shopee MX: 9.9 Día de Compras, Amazon Shopping, and Coppel: compras en línea—demonstrated distinct trends in weekly downloads and active user engagement. Here’s a closer look at their performance metrics.

SHEIN - Shopping Online showed a fluctuating but generally high number of weekly downloads, peaking at approximately 389K in late April and late May. However, by the end of June, downloads had decreased to around 289K. The app maintained a strong user base with weekly active users ranging from approximately 4.6M to 4.8M throughout the quarter.

Mercado Libre: Compras Online experienced a steady download rate, with numbers oscillating between 227K and 284K. Active user trends were positive, starting at approximately 8.4M and rising to about 9M by the end of June.

Shopee MX: 9.9 Día de Compras saw consistent weekly downloads, peaking at around 286K in early May. The app’s active users remained stable, fluctuating slightly around the 2.6M mark throughout Q2.

Amazon Shopping had a notable increase in weekly downloads, reaching a high of approximately 210K in late May. Active users also saw an upward trend, starting at about 2.9M and peaking at around 3.4M in late May before stabilizing around 3.2M.

Coppel: compras en línea exhibited growth in weekly downloads, peaking at around 169K in mid-May. Active users showed a similar trend, rising from approximately 1.4M in early April to about 1.5M by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.