AI Insights · Timothy · July 2022
Top 5 Shopping Apps in Belarus Q2 2022
A look at the performance of the top 5 shopping apps in Belarus during Q2 2022, based on data from Sensor Tower.
In the second quarter of 2022, the top shopping apps in Belarus showed varied performance in terms of downloads and active users. Here’s a detailed look based on Sensor Tower data.
AliExpress: интернет-магазин experienced a noteworthy fluctuation in weekly downloads, peaking at around 67.7K in mid-April and gradually decreasing to approximately 26.5K by the end of June. The app also saw a continuous increase in weekly active users, starting from 71.2K at the end of March and reaching 238.3K by the end of June.
Wildberries had a relatively stable download rate, with weekly downloads ranging between 10.9K and 19.3K throughout the quarter. The app’s weekly active users remained consistent, hovering around the 300K mark, with minor fluctuations.
Куфар: товары, квартиры, авто saw a decline in weekly downloads, from 18.1K at the end of March to about 11K by the end of June. Despite this, the app maintained a high level of weekly active users, starting at 360.4K at the end of March and peaking at approximately 392.6K in mid-June.
OZON: товары, одежда, билеты had a varied performance in weekly downloads, with numbers ranging from 7.6K to 16.6K during the quarter. The app’s weekly active users showed a slight decline, starting at 100.3K at the end of March and ending at 91.3K by the end of June.
Еплюс experienced fluctuations in weekly downloads, peaking at 12.6K in early April and then stabilizing around 6K towards the end of June. The app’s weekly active users steadily increased from 20.5K at the end of March to 24.8K by the end of June.
For more detailed insights and data, visit Sensor Tower.
