Top 5 Shopping Applications in Belgium Q2 2022 Performance

During the second quarter of 2022, the top 5 shopping applications in Belgium showcased varying trends in weekly downloads and active users, as reported by Sensor Tower. Here’s a closer look at their performance.

SHEIN - Shopping Online saw a dynamic trend in weekly downloads. Starting the quarter with approximately 24.2K downloads, it peaked at around 37.3K in early June before declining to 20.7K by the end of the quarter. Active users for this app started at around 299K and saw a peak of nearly 361K in mid-May, ending the quarter at approximately 334K.

Zalando – Online fashion maintained a steady download rate throughout the quarter, beginning with around 9.4K downloads and ending with 11.6K. The app’s active user base showed a consistent pattern, starting at nearly 293K and reaching a peak of approximately 321K by the end of June.

HEMA experienced a significant fluctuation in downloads, starting the quarter with about 10.4K and peaking at nearly 18.9K in mid-April. However, by the end of June, the downloads had dropped to approximately 5.4K. Active users for HEMA showed a rise from 25.4K at the beginning to a peak of around 39.7K in mid-April, then stabilizing around 31K towards the end of the quarter.

Amazon showed a steady increase in weekly downloads, starting at around 7.2K and peaking at nearly 15K in early May, before ending the quarter at approximately 8.4K. Active users remained relatively stable, starting at approximately 451K and ending at about 456K, with minor fluctuations throughout the quarter.

Lidl Plus maintained a consistent performance in downloads, starting with around 9.5K and ending the quarter at about 8.1K. Active users for Lidl Plus showed minor fluctuations, beginning at around 238K and ending at approximately 244K, peaking slightly at 244K in late June.

For more detailed insights and data, visit Sensor Tower.