Top 5 Shopping Apps Performance in Austria Q2 2022

The second quarter of 2022 saw notable performance from the top five shopping apps in Austria on a unified platform. Here’s a detailed look at their weekly downloads, active users, and revenue trends.

willhaben experienced a consistent trend in weekly downloads, peaking at 13.1K in mid-April and maintaining figures around 8K to 13K throughout the quarter. Active users also showed a steady pattern, starting at 433K and ending at around 419K, with a slight peak at 444K in mid-April.

Amazon had weekly downloads ranging from 6K to 12K, with a notable increase in late May and early June, reaching 11.8K. The app maintained a high level of weekly active users, fluctuating between 568K and 600K, with a slight increase towards the end of the quarter.

Klarna | Shop now. Pay later. saw a consistent download rate, peaking at 9.7K in mid-May. The app's active users showed an upward trend, starting at 107K and ending at approximately 115K, with a peak of 114K in the last week of June.

PAYBACK - Karte, Coupons, mehr had a significant increase in downloads at the beginning of May, reaching 16.3K, before stabilizing between 2.7K and 8.4K. Active users followed a similar pattern, peaking at 99.1K in early May and gradually declining to around 68K by the end of June.

jö Bonus Club recorded a substantial spike in downloads in early May, with figures reaching 19.5K. Active users also increased notably during this period, peaking at 81.3K in early May and ending the quarter at approximately 56K.

For more detailed insights and further data, visit Sensor Tower.