AI Insights · Timothy · June 2022
Top 5 Shopping Apps Performance in Africa Q2 2022
Discover the performance trends of the top 5 shopping apps in Africa during Q2 2022, including weekly downloads, revenue, and active users.
The second quarter of 2022 saw notable performance trends for the top 5 shopping applications in Africa on a unified platform, based on data from Sensor Tower.
LootBoy: Packs. Drops. Games. experienced significant fluctuations in its weekly revenue, starting at around $155 at the end of March and peaking at $285 in early May. Weekly downloads showed an initial increase, reaching approximately 2.7K in late April, followed by a decline to around 1K by mid-May. Active users saw a peak of about 12.5K in early May before dropping to around 10.1K by the end of June.
StoreCard - Store Cards Wallet maintained a fairly steady weekly revenue throughout the quarter, hovering around $170, with a slight peak at $211 in late May. Downloads remained relatively stable, fluctuating between 200 and 316 weekly.
Starzly showed variable weekly revenue, with a notable spike to $547 in early April but dropping to $32 by the end of June. Downloads were minimal, mostly staying below 40 weekly, with a few exceptions.
Buy and sell - Marketplace had consistent weekly revenue, peaking at $265 in mid-May and ending at $228 in late June. Weekly downloads remained robust, averaging around 2K, with a peak of 2.4K in early May. Active users hovered around the 7.5K mark throughout the quarter.
Mourjan saw steady growth in weekly downloads, starting at 3K in late March and peaking at 5.3K in late May. Weekly revenue varied, peaking at $187 in late March and maintaining around $100 towards the end of the quarter. Active users showed an upward trend, increasing from 9.1K in late March to 12.1K by mid-June.
For more detailed insights and data, visit Sensor Tower.