AI Insights · Timothy · July 2022
Top 5 Parenting Apps Performance in Oceania Q2 2022
Discover the performance trends of the top 5 parenting apps in Oceania for the second quarter of 2022, including weekly downloads, revenue, and active users.
In the second quarter of 2022, the top five parenting apps in Oceania showcased varying trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance:
Be Closer: Family location from Applabel LTD experienced fluctuations in weekly revenue, starting at around $5.9K in early April and gradually declining to about $3.4K by the end of June. Weekly downloads saw a peak in early May with 2.8K downloads but dropped to 761 in mid-June. The app's active users also reflected a similar pattern, starting at 2.5K and ending the quarter at approximately 1.9K.
Track Family GPS Location - Sp from Appmaking LTD showed a notable increase in weekly revenue mid-quarter, peaking at $1.7K in mid-June, while earlier in April, the revenue was around $740. The app's downloads spiked to 1.5K in mid-April but dramatically fell to just 58 by the end of June. Active users peaked at 899 in mid-April and dropped to 180 by the end of June.
Little Ones™ from LittleONES had a consistent performance in terms of revenue, starting at $3K and reaching around $4.5K by the end of June. The app maintained a steady download rate, with weekly downloads hovering around 400 to 500 throughout the quarter.
BabySparks - Development Activ from BabySparks showed a strong revenue performance with peaks at $4.5K in early May and a consistent trend around $2.5K to $3K towards the end of the quarter. Weekly downloads started at 700 in late March and saw a slight increase, reaching 525 by the end of June. The app’s active users remained relatively stable, fluctuating between 2K and 2.8K throughout the quarter.
Solid Starts from Solid Starts consistently increased in weekly revenue, starting at $1.8K in late March and peaking at $2K in early June. Downloads remained strong, starting at 1.1K and reaching over 2.1K by the end of June. The app also showed a steady increase in active users, beginning at 7.7K and growing to over 10.5K by the end of the quarter.
The data provided by Sensor Tower highlights the dynamic nature of the parenting app market in Oceania. For more detailed insights, visit Sensor Tower.
