AI Insights · Timothy · July 2022
Top 5 Lifestyle Apps in Egypt Q2 2022: Performance Insights
Discover the performance trends of the top 5 lifestyle apps in Egypt during Q2 2022, including weekly downloads, revenue, and active users.
In the second quarter of 2022, the top 5 lifestyle applications in Egypt demonstrated varying performance trends in weekly downloads, revenue, and active users. Here’s a detailed look at their metrics based on Sensor Tower data.
Muslim Muna: Quran Azkar Athan saw a notable fluctuation in weekly downloads, starting at 332K in late March and dipping to a low of 43.8K in early May before gradually rising again to 94.6K by the end of June. Revenue peaked at $459 in the first week of April but saw a general decline, stabilizing around $174-$194 in June. The app maintained a high level of active users, starting at 5.18M and slightly decreasing to 4.30M by the end of the quarter.
Pinterest experienced a steady increase in weekly downloads, starting at 40.1K at the end of March and reaching a peak of 60.1K in mid-June, before a slight drop to 49.4K by the end of the quarter. Active users hovered around 1.3M throughout the quarter, with a minor dip to 1.21M in late June.
Al-Quran (Pro) had a significant drop in weekly downloads from 138.7K in late March to 14.8K in early May, then gradually increasing to 20.4K by the end of June. Active users also showed a declining trend from 234.6K to 168.3K over the quarter.
Prayer Now: Azan Prayer Times witnessed a sharp decline in weekly downloads from 187.8K in late March to around 17.3K in late May, with a slight recovery to 21.3K by the end of June. Revenue saw a peak of $248 in late March, followed by a general decrease and some fluctuations, ending at $68 in the final week of June. Active users slightly decreased from 3.06M to 2.75M during the quarter.
Muslim Pro: Quran Athan Prayer experienced a decline in weekly downloads from 119.1K in late March to 19.7K in early May, with a subsequent increase to 41.6K by the end of June. Revenue peaked at $693 in early April but saw a general downward trend, stabilizing around $237-$316 in June. Active users showed a similar pattern, starting at 335K and ending at 290K by the end of the quarter.
For more detailed insights and comprehensive data on app performance, visit Sensor Tower.
