AI Insights · Timothy · July 2022
Top 5 Lifestyle Apps in Africa Q2 2022
In Q2 2022, the top 5 lifestyle applications in Africa showed varying trends in downloads, revenue, and active users. Sensor Tower data reveals key insights into their performance.
In the second quarter of 2022, the top 5 lifestyle applications in Africa demonstrated diverse trends in terms of downloads, revenue, and active users. Based on data from Sensor Tower, here's a detailed look at the performance of these apps:
Muslim Muna: Quran Azkar Athan saw a significant fluctuation in weekly downloads, starting with approximately 678K at the end of March and experiencing a decline until mid-April. However, downloads picked up again, reaching around 188K in the last week of June. Weekly revenue peaked at about $716 in early April and then gradually decreased, stabilizing around $339 by the end of June. The app's weekly active users also showed a downward trend from over 7M in late March to about 6.4M by the end of the quarter.
Pinterest maintained a relatively steady rate of weekly downloads, ranging from 156K to 193K throughout the quarter. Weekly active users hovered around 5.5M to 5.7M, indicating consistent user engagement.
Muslim Pro: Quran Athan Prayer experienced a decline in weekly downloads from 331K at the end of March to around 59K by late June. Weekly revenue showed a similar downward trend, peaking at approximately $2.4K in mid-April and dropping to around $1K by the end of the quarter. Active users fluctuated but remained around 1M throughout the period.
Al-Quran (Pro) had a steady decline in weekly downloads from 186K at the end of March to about 27K by the end of June. Active users also saw a reduction, starting at approximately 336K and ending the quarter at around 234K.
صلاتك Salatuk (Prayer time) experienced a decrease in weekly downloads from 266K in late March to around 30K by the end of June. Revenue peaked at $397 in late March and declined to $70 by the end of the quarter. The app's weekly active users remained relatively stable, hovering around 7M throughout the period.
For more detailed insights and comprehensive data, visit Sensor Tower.