Top 5 Lifestyle Apps in New Zealand Q2 2022

During the second quarter of 2022, the top lifestyle applications in New Zealand showed diverse performance trends across downloads, revenue, and active users. Below is a detailed analysis of the top 5 apps based on data from Sensor Tower.

Tinder Dating App: Chat & Date experienced consistent weekly revenue, peaking at around $72.7K in mid-April. Weekly downloads showed a slight decline, ranging from approximately 2.9K at the start of the quarter to about 2.3K by the end. Meanwhile, active users hovered around 133K to 142K, with a peak of 142K in the last week of June.

Bumble Dating App: Meet & Date saw an increase in weekly revenue, reaching nearly $41.6K in mid-April. Weekly downloads fluctuated between 1.6K and 2.1K, with the highest number recorded in early June. Active users consistently remained between 59K and 65K, peaking at 65K in late May.

Hinge Dating App: Match & Meet showed a notable increase in weekly revenue, peaking at approximately $11.3K in mid-April. Downloads ranged from 1.4K to 2K, with the highest number in mid-April. Active users saw a steady rise, from 40K at the start of the quarter to around 46K by the end of June.

Badoo: Dating. Chat. Friends had stable weekly revenue, peaking at about $7.2K in mid-April. Downloads remained relatively steady, fluctuating between 500 and 700. Active users were consistent, ranging from 24K to 27K throughout the quarter.

Live Psychic Chat showed a significant increase in weekly revenue, peaking at around $3.4K in early June. However, no data was available for weekly downloads and active users for this app during the quarter.

For more detailed insights and data, visit Sensor Tower.