AI Insights · Timothy · June 2022
Top 5 Insurance Apps Performance on Unified Platform in Europe Q2 2022
Explore the performance of the top 5 insurance apps in Europe during Q2 2022, with insights on downloads, active users, and trends from Sensor Tower.
During the second quarter of 2022, the top 5 insurance apps in Europe saw varying performance metrics on a unified platform, combining data from both iOS and Android. Here’s a detailed look at their weekly downloads and active user trends, based on data from Sensor Tower.
Compte ameli from l'Assurance Maladie had notable weekly downloads, peaking at approximately 180K in early April. This app saw a steady trend with downloads fluctuating between 52K and 67K towards the end of the quarter. Active users initially peaked at around 510K in early April but experienced a gradual decline, stabilizing around 414K by the end of June.
Meine AOK by AOK Bundesverband showed consistent weekly downloads, starting at 22K and rising to nearly 29K by the last week of June. The app maintained steady active user numbers, starting at 131K and slightly increasing to about 140K by the end of the quarter.
Hastings Direct Insurance from Hastings Direct Limited had weekly downloads ranging from 16K to 22K, with a noticeable peak of 22K in the week of June 20. The app's active users followed a similar trend, beginning at 46K and increasing to around 54K by the end of June.
TK-App developed by Techniker Krankenkasse (TK) had a stable download rate, fluctuating between 16K and 21K throughout the quarter. Active users for this app started at 163K and saw minor fluctuations, ending the quarter at approximately 167K.
Admiral Insurance from Admiral Group saw a gradual increase in weekly downloads, starting at 11K in late March and peaking at 24K in the week of June 20. The active user base also grew steadily, starting at 65K and reaching around 90K by the end of June.
For more detailed insights and data, visit Sensor Tower.
