Top 5 Education Apps in Madagascar for Q2 2022

In Q2 2022, the education app landscape in Madagascar saw notable performances from five key applications: Duolingo - Language Lessons, PictureThis - Plant Identifier, Simply Piano: Learn Piano Fast, Toca Boca World, and Babbel - Language Learning. Here’s a breakdown of their performance based on data from Sensor Tower.

Duolingo - Language Lessons saw a steady increase in weekly downloads, peaking at around 1.8K in early May and then again at 1.7K in the last week of June. Revenue trends were more variable, with a peak of $409 in late March, and another significant rise to $235 in mid-May. Weekly active users consistently grew, reaching approximately 7.4K by the end of June.

PictureThis - Plant Identifier experienced modest download numbers, peaking at 56 in late March before declining to single digits by late June. Revenue showed a more positive trend, rising steadily from $14 in late March to $92 at the end of May. Active users fluctuated, peaking at 82 in late March and dropping to lower levels by June.

Simply Piano: Learn Piano Fast had relatively low download numbers, fluctuating between 11 and 31 throughout the quarter. Revenue showed a significant spike in the week of May 23, reaching $137, and peaking again at $188 in early June. Weekly active users data was limited but showed a minor increase from 10 to 20 in June.

Toca Boca World had consistent weekly downloads, with minor fluctuations and a peak of 32 in mid-April. Revenue saw a notable increase to $113 in early June, after mostly low figures in previous weeks. Active users remained relatively stable, ranging between 184 and 226 throughout the quarter.

Lastly, Babbel - Language Learning showed steady download numbers, peaking at 30 in early May. Revenue was sporadic, with a significant peak of $134 in mid-April and smaller spikes in subsequent weeks. Active users data was sparse, showing minor activity in mid-May.

For more detailed insights and data, visit Sensor Tower.