AI Insights · Timothy · July 2022
Top 5 Dating Apps Performance in Sweden, Q2 2022
Analyzing the performance of the top 5 dating apps in Sweden during Q2 2022, including trends in downloads, revenue, and active users.
During the second quarter of 2022, the top 5 dating apps in Sweden demonstrated varied performance metrics in terms of downloads, revenue, and active users, according to data from Sensor Tower.
Tinder Dating App: Chat & Date saw its weekly revenue fluctuate, peaking at around $635K in early April and ending the quarter at approximately $491K. Weekly downloads remained relatively stable, starting at 5.4K in late March and closing at about 5.3K in late June. However, the app's active user base experienced a decline from 285K to 241K over the quarter.
Badoo: Dating. Chat. Friends recorded a decrease in weekly revenue from $73K in early April to approximately $52K by the end of June. Weekly downloads remained steady, hovering around 2K throughout the quarter. The app’s weekly active users showed a slight increase, starting at 88K and peaking at 92K in early June before ending the quarter at 90K.
Azar: Video Chat & Meet People experienced consistent weekly revenue, ranging from $15K to $24K, with a notable peak at $22K in the last week of June. Downloads varied, starting at 481 in late March and reaching 649 by the end of June. Active users remained relatively stable, fluctuating slightly between 5.9K and 6.7K.
Match: Local Dating App showed a consistent pattern in weekly revenue, averaging around $16K, with a peak of $18K in late May. Weekly downloads were stable, starting at 904 and ending the quarter slightly lower at 830. The number of active users also remained steady, fluctuating between 6.9K and 7.5K.
Grindr - Gay Dating & Chat saw a gradual increase in weekly revenue, peaking at around $15K in the last week of June. Downloads remained stable, averaging about 420 per week. The app's active user base showed slight growth, starting at 21K and peaking at 22K in mid-June before closing the quarter at approximately 21K.
For more detailed insights into the performance of these dating apps, visit Sensor Tower.