AI Insights · Timothy · July 2022
Top 5 Books Apps Performance in Turkey Q2 2022
Discover the performance trends of the top 5 books apps on a unified platform in Turkey during Q2 2022, with insights from Sensor Tower.
In the second quarter of 2022, the top 5 books applications in Turkey demonstrated varying performance trends across weekly downloads, revenue, and active users. Below is a detailed breakdown of each app's performance, based on data from Sensor Tower.
Wattpad - Read & Write Stories showed a consistent performance throughout Q2 2022. Weekly revenue started at approximately $733 and saw a slight decline to $448 by the end of May, but it rebounded to $714 by the last week of June. Weekly downloads peaked at 31.4K in mid-April and concluded the quarter at around 27K. The app maintained a stable number of weekly active users, with figures ranging from 2.1M to 2.4M.
Kidly: Bedtime Books, Sleep experienced growth in both revenue and active users. Weekly revenue increased from $403 at the start of the quarter to $638 by the end of June. Downloads remained relatively steady, fluctuating between 3K and 4K weekly. The app saw a gradual increase in active users, starting at around 8.2K and reaching approximately 12.5K by the end of the quarter.
Storytel - Audiobooks Library had a robust performance in Q2 2022. Weekly revenue remained strong, averaging around $30K throughout the quarter. Downloads fluctuated, peaking at about 12.5K in mid-April and ending the quarter at 11.7K. The app's active users showed a slight decline from 318K at the beginning of the quarter to about 299K by the end of June.
Iqra Quran - Quran and Hateems had minimal activity in the quarter. Weekly downloads were negligible for most weeks, except for a notable spike to 26.7K in late May. No revenue or active user data was reported for this app.
Fabula: Audiobook Summaries saw modest gains in revenue and user engagement. Weekly revenue increased from $512 at the start of the quarter to $731 by the end of June. Downloads experienced a significant rise, from about 1.8K in early April to 3.6K by mid-June. Active users also grew steadily, reaching 18.1K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
