AI Insights · Timothy · July 2022
Top 5 Apparel Apps in Venezuela Q2 2022 Performance Review
A comprehensive review of the performance of the top 5 apparel apps in Venezuela during Q2 2022 based on weekly downloads and active users.
During the second quarter of 2022, the top 5 apparel applications in Venezuela showed varied performance trends in terms of weekly downloads and active users. Here’s a detailed look at each app’s performance based on Sensor Tower data:
SHEIN - Shopping Online saw a notable increase in weekly downloads, starting with 7.1K at the end of March and peaking at 21.2K in the first week of May. Weekly active users also showed a consistent upward trend, starting from 123K and reaching approximately 176K by the end of June.
Fashion Nova - Online Shopping experienced fluctuations in weekly downloads, ranging from a low of 937 in early May to a high of 1.5K in the third week of June. Active users followed a similar pattern, with numbers fluctuating between 3.3K and 4K throughout the quarter.
Lyst: Shop Fashion Brands showed a decline in weekly downloads at the beginning of the quarter but recovered towards the end, with downloads increasing from 502 in early May to 1.9K in mid-June. Active users also showed a recovery, starting at 1.9K in early May and reaching 3.5K by mid-June.
BERSHKA exhibited a stable trend in weekly downloads, with numbers hovering around 700 to 1.2K throughout the quarter. Active users remained consistent, starting at 5.9K at the end of March and ending at approximately 5.2K by the end of June.
ROMWE - Ultimate Cyber Mall had steady weekly downloads, ranging from 500 to 900. Active users showed slight fluctuations, beginning at 2.6K at the end of March and ending at 2.5K by the end of June.
These insights highlight the dynamic nature of the apparel app market in Venezuela. For more detailed analytics and trends, visit Sensor Tower.