AI Insights · Timothy · July 2022
Top 5 Apparel Apps Performance in Tunisia Q2 2022
Explore the performance trends of the top 5 apparel applications on a unified platform in Tunisia during Q2 2022, based on Sensor Tower data.
In the second quarter of 2022, the top 5 apparel applications in Tunisia demonstrated varied performance trends in terms of weekly downloads and active users. According to Sensor Tower data, these apps include HA FidBox, SHEIN-Shopping Online, BERSHKA: Fashion & trends, Zara, and PULL&BEAR: Fashion and Trends.
HA FidBox saw a significant fluctuation in weekly downloads, peaking at 20.7K in mid-April. After this peak, downloads dropped significantly, averaging around 500 in the subsequent weeks.
SHEIN-Shopping Online showed a steady increase in weekly downloads, reaching about 4.7K in early May. The active user base also grew consistently, peaking at approximately 28.4K in early June.
BERSHKA: Fashion & trends experienced a moderate increase in weekly downloads, hitting 1.5K in early April. Active users saw a slight rise, peaking at around 2.8K in mid-June.
Zara maintained a stable download rate, reaching a high of 1.2K in late April. Weekly active users showed a gradual increase, peaking at about 10.8K in mid-April.
PULL&BEAR: Fashion and Trends exhibited a steady download trend, peaking at 868 in early June. Active users followed a similar pattern, reaching around 2.1K in early June.
For more detailed insights and data, visit Sensor Tower.
