AI Insights · Timothy · July 2022
Top 5 Apparel Apps Performance on Unified Platform in Romania - Q2 2022
Explore the performance of the top 5 apparel applications in Romania for Q2 2022, based on download, revenue, and active user data from Sensor Tower.
In the second quarter of 2022, the top 5 apparel applications in Romania showcased varied performance metrics across downloads and active users, as observed from Sensor Tower data. Here's a closer look at how each app fared:
Zalando – Online fashion saw a significant rise in weekly downloads, starting with 872 downloads in early May and peaking at 84.8K in early June. Active users mirrored this upward trajectory, starting from 547 in early May and reaching 149.2K by the end of June.
SHEIN - Shopping Online maintained a steady download rate, with weekly downloads hovering around 21K to 41K. Active users remained robust throughout the quarter, peaking at approximately 251.9K in mid-May and settling at 230.1K by the end of June.
ABOUT YOU Online Fashion Shop experienced fluctuating download numbers, starting with 19.3K in late March and peaking at 27.5K in early June, before dropping to 9.1K by the end of June. Active users showed a downward trend, from 179.4K in late March to 136.5K by the end of the quarter.
efootwear.eu online shoe store exhibited consistent download numbers, with weekly downloads ranging from 12.6K to 24.2K. Active users also showed stability, starting at 86.2K in late March and reaching 93.9K by the end of June.
MODIVO - Moda i zakupy online saw an increase in weekly downloads, starting from 7.4K in late March and peaking at 18.6K in early June. Active users followed an upward trend, beginning at 26.1K in late March and climbing to 45.1K by the end of June.
For more detailed insights and data, visit Sensor Tower.
