AI Insights · Timothy · July 2022
Top 5 Apparel Apps in Poland Q2 2022: Performance Overview
Explore the performance of the top 5 apparel apps in Poland in Q2 2022, including trends in weekly downloads and active users.
During the second quarter of 2022, the top 5 apparel apps in Poland displayed varied performances in terms of weekly downloads and active users. Here's a closer look at how each app fared, based on data from Sensor Tower.
Reserved saw a steady increase in weekly downloads, peaking at about 79K in the week of April 25. The weekly active users also showed a consistent upward trend, starting at 151.7K at the beginning of the quarter and reaching 253.3K by the end of June.
SHEIN - Shopping Online experienced fluctuating weekly downloads, with a high of 74K in the week of April 18 and a low of 43.6K in the week of June 20. Despite these fluctuations, the app maintained a strong user base, with weekly active users ranging from 776.9K to 930.3K throughout the quarter.
efootwear.eu online shoe store had varying weekly downloads, peaking at 47.5K in the last week of March and dropping to 19.7K in the week of May 30. The weekly active users followed a similar trend, starting at 150.1K and ending the quarter at 128.7K.
Zalando – Online fashion showed a mixed performance in weekly downloads, with a high of 41.7K in the first week of May and a low of 14.3K in the week of June 20. The weekly active users also saw a decline, starting at 886.5K and ending at 756.1K by the end of June.
H&M - we love fashion demonstrated a notable increase in weekly downloads, reaching a peak of 33.7K in the first week of June. The weekly active users showed a consistent rise from 401.6K to 481.9K over the quarter.
These insights reveal the dynamic nature of user engagement with apparel apps in Poland. For more detailed data and insights, visit Sensor Tower.