Top 5 Apparel Apps in Mexico Q2 2022 Performance Overview

In the second quarter of 2022, the top 5 apparel applications in Mexico demonstrated noteworthy performance metrics across downloads and active users. Here’s a detailed look at how each app fared:

SHEIN - Shopping Online saw substantial weekly downloads, peaking at 357K in mid-April. Although there was a gradual decline toward the end of June, it still maintained a strong presence with 254K downloads in the final week. Active users remained consistently high, fluctuating around 4.2M to 4.4M throughout the quarter.

Nike: Shoes, Apparel, Stories experienced a steady rise in weekly downloads, culminating in approximately 168K in the last week of June. Active users also showed an upward trend, growing from about 480K at the beginning of April to over 620K by the end of June.

adidas: Shop Shoes & Clothing had a notable increase in weekly downloads, especially in early June, reaching 70K. Active users mirrored this growth, increasing from around 195K in late March to over 280K in early June before stabilizing around 230K by the end of the quarter.

H&M - we love fashion showed a consistent performance in weekly downloads, with a peak of 28K in mid-June. Active users displayed an upward trajectory, starting at approximately 345K in late March and rising to over 424K by mid-June.

Cuidado Con el Perro exhibited stable weekly downloads, averaging around 20K throughout the quarter. Active users remained relatively steady, fluctuating between 51K and 61K.

For more detailed insights and data on the performance of these apps, visit Sensor Tower.