AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Unified Platform in Croatia: Q2 2022
Explore the performance of the top 5 apparel applications in Croatia during Q2 2022, including trends in weekly downloads, revenue, and active users.
In the second quarter of 2022, the top 5 apparel applications in Croatia on a unified platform demonstrated varied performance in terms of weekly downloads, active users, and revenue. Here’s a closer look at the data provided by Sensor Tower.
Zalando – Online fashion saw a peak in weekly downloads at 11.3K in mid-April, with fluctuations throughout the quarter, ending with 5.6K in the final week of June. The app maintained a steady number of weekly active users, starting at 56.1K in late March and slightly increasing to 54.2K by the end of June.
efootwear.eu online shoe store experienced a high of 10.9K downloads in the first week of April, followed by a decline, ending the quarter with 5.9K downloads. Weekly active users showed a downward trend from 22.7K in early April to 17K at the end of June.
ABOUT YOU Online Fashion Shop had its highest weekly downloads of 6.6K in early May but saw a significant drop to 1.6K by the end of June. The weekly active users also showed a decline from 54.4K in mid-May to 35.5K in the last week of June.
ZAFUL - My Fashion Story demonstrated a consistent increase in weekly downloads, peaking at 4K at the end of May, and ending the quarter with 3.2K downloads. The app maintained a steady growth in weekly active users, starting at 12.8K in late March and reaching 18.4K by the end of June.
Lastly, MODIVO - Moda i zakupy online saw a gradual increase in weekly downloads, peaking at 3.8K in late May, and ending the quarter with 2.8K downloads. The weekly active users showed a positive trend, increasing from 6.7K in late March to 11.1K by the end of June.
For more detailed insights and trends, visit Sensor Tower.
