Top 5 Apparel Apps in Spain Q2 2022: Performance Overview

In Q2 2022, the top 5 apparel apps on a unified platform in Spain exhibited diverse trends in weekly downloads and active users. The data, sourced from Sensor Tower, provides a detailed view of the performance of these popular apps.

SHEIN - Shopping Online experienced fluctuations in weekly downloads, peaking at approximately 157K in mid-April before gradually declining to around 87K by the end of June. The app's weekly active users saw a steady increase, reaching a high of 2.7M in mid-May, before slightly tapering off to 2.5M at the quarter's end.

Zalando – Online fashion had a more consistent download pattern, with numbers ranging between 30K to 46K throughout the quarter. The app's active users showed a notable increase, rising from 508K at the start of the quarter to 524K by the end of June.

ZARA saw a significant spike in downloads, with numbers jumping from around 18K in early April to 45K in mid-June. The active user base also reflected this trend, increasing from 288K to a peak of 428K in mid-June, before settling at 337K by the end of the quarter.

Nike: Shoes, Apparel, Stories maintained a relatively stable download rate, fluctuating between 17K and 26K. The app's active users showed a gradual increase, peaking at 259K in mid-May, and ending the quarter with around 213K.

ABOUT YOU Online Fashion Shop had an interesting trend in downloads, with a substantial spike to 113K in mid-June, followed by a sharp decline to 4K by the end of the month. The active user trend was more stable, with a peak of 158K in mid-May, before decreasing to 107K at the quarter's close.

For more detailed insights and data, visit Sensor Tower.