Top 5 Apparel Apps Performance in Colombia Q2 2022

During the second quarter of 2022, the top 5 apparel apps in Colombia showcased varied performance trends in terms of downloads and active users. Here’s a closer look at the key metrics for each app.

adidas: Shop Shoes & Clothing saw a significant increase in weekly downloads, peaking at approximately 45.9K in mid-June. The app's active users also rose steadily, reaching around 247.2K in the same period.

SHEIN - Shopping Online maintained consistent weekly downloads, with a high of about 16.7K at the end of June. Active user numbers were robust, growing from 714.4K at the end of March to roughly 834.5K in mid-June.

Lyst: Shop Fashion Brands experienced fluctuating download numbers, with a notable peak of around 9.2K in the last week of June. Active users mirrored this trend, increasing from 8.5K at the start of the quarter to about 15.4K by the end of June.

ZARA exhibited a steady rise in downloads, culminating in approximately 7.1K in mid-June. The active user count also saw an upward trend, reaching a high of 25.3K in the same period.

FARFETCH - Shop Luxury Fashion showed a gradual increase in weekly downloads, peaking at about 3.2K in late June. Active users went from 4.3K at the end of March to around 6.1K by mid-June.

These insights reflect the dynamic landscape of apparel apps in Colombia for Q2 2022. For more detailed analytics and trends, visit Sensor Tower.