Top 5 Shopping Apps on iOS in New Zealand for Q2 2022

During the second quarter of 2022, the top shopping apps on iOS in New Zealand exhibited notable trends in downloads and active user engagement. Here’s a closer look at the performance of the leading apps in this category:

The Warehouse - Shop and Save experienced a significant spike in weekly downloads, starting with a peak of approximately 11.8K in the first week of April. Despite a subsequent decline, the app maintained a steady download rate around 2.7K to 3K in June. Weekly active users showed a consistent pattern, beginning at 20.5K in late March and peaking at 35.9K in mid-April, before stabilizing around 25K towards the end of the quarter.

SHEIN - Shopping Online demonstrated a stable performance in weekly downloads, averaging around 3K to 3.9K throughout the quarter. The highest download count was 3.9K during the week of May 16. The app’s weekly active users consistently hovered around 53K to 55K, with a peak of 55.8K in mid-May.

TheMarket – Online Shopping NZ saw a varied trend in weekly downloads. The app started with 1.3K downloads in late March and peaked at 3K in mid-April. However, it experienced fluctuations, ending June with about 2.1K downloads. Weekly active users data was not available for this app.

Woolworths NZ maintained a steady download rate throughout the quarter, ranging from 1.5K to 2.1K. The highest number of downloads was 2.1K in the weeks of April 25 and June 6. Weekly active users remained stable, starting at 24.8K in late March and gradually increasing to a peak of 27.7K by late June.

Alibaba.com exhibited a noticeable increase in weekly downloads, starting from 484 in late March and peaking at 3.1K in early June. Weekly active users also showed an upward trend, beginning at 12.5K in late March and reaching a high of 20.6K in mid-June.

These insights are sourced from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower’s platform.