Top 5 Shopping Apps on iOS in Ghana Q2 2022

During the second quarter of 2022, the top 5 shopping apps on iOS in Ghana experienced varying trends in terms of weekly downloads and active users. Below, we dive into the performance metrics for each app, based on data from Sensor Tower.

Jumia Online Shopping from Africa Internet Group saw a consistent performance in weekly downloads, starting at approximately 2.5K in late March and peaking at about 3K by the end of June. The app maintained a steady number of weekly active users, beginning at around 23.8K and rising to just over 25K by the end of the quarter.

Alibaba.com experienced significant growth in weekly downloads, starting from 1.5K in late March and reaching over 5K by the end of June. The app also saw a notable increase in weekly active users, beginning at 23.8K and climbing to approximately 35.2K by the end of the quarter.

KiKUU: Online Shopping Mall had a relatively stable download rate, fluctuating between 1.3K and 1.6K throughout the quarter. Weekly active users for KiKUU remained consistent, averaging around 17.8K.

AliExpress Shopping App showed moderate growth in weekly downloads, starting at around 463 in late March and reaching 738 by mid-June, before slightly declining to 611 by the end of the quarter. Weekly active users saw minor fluctuations, beginning at approximately 5.7K and ending at about 5.8K.

Amazon Shopping maintained a steady download rate, ranging from 490 to 669 downloads per week. Weekly active users demonstrated a consistent trend, starting at about 25.9K and reaching up to 29K by mid-June, before stabilizing at around 28.8K.

These insights offer a snapshot of the shopping app landscape in Ghana for Q2 2022. For more detailed data and additional insights, visit Sensor Tower.