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AI Insights · Timothy · July 2022

Top 5 Shopping Apps on iOS in Europe for Q2 2022

Discover the performance trends of the top 5 shopping apps on iOS in Europe during Q2 2022, including download rates and active user statistics.

Top 5 Shopping Apps on iOS in Europe for Q2 2022

In the second quarter of 2022, the top 5 shopping apps on the iOS platform in Europe showcased interesting trends in downloads and active user metrics. Here's a closer look at the performance of these leading apps.

SHEIN - Shopping Online

Throughout Q2 2022, SHEIN - Shopping Online saw a robust download rate, starting with 317K weekly downloads at the end of March and peaking at 407K in mid-April. By the end of June, the app's weekly downloads slightly decreased to 337K. Active user numbers remained high, beginning the quarter with 9.2M and experiencing minor fluctuations, ultimately settling at 8.9M by the end of June.

Vinted: Sell vintage clothes

Vinted: Sell vintage clothes experienced a steady increase in weekly downloads, starting with 198K at the end of March and reaching a high of 347K in early June. The app's active user base showed a consistent upward trend, growing from 3.6M at the end of March to nearly 4M by the end of June.

AliExpress: Интернет-магазин

AliExpress: Интернет-магазин saw significant growth in downloads during Q2 2022. Starting with 39K weekly downloads at the end of March, the app reached a peak of 334K in early May. Despite a slight decline towards the end of the quarter, the app maintained a strong presence with 199K downloads in the last week of June. Active user numbers also showed a remarkable increase, starting from 1.2M at the end of March and rising to nearly 4M by the end of June.

Lidl Plus

Lidl Plus demonstrated steady weekly downloads, beginning the quarter with 143K and peaking at 183K at the end of May. The app's active user base remained relatively stable, starting with 2.7M at the end of March and maintaining this level throughout the quarter, closing at 2.8M at the end of June.

Trendyol: Fashion & Trends

Trendyol: Fashion & Trends had variable download rates in Q2 2022. The app started with 100K downloads at the end of March and reached a peak of 175K in late May. Active user numbers showed a fluctuating yet generally upward trend, starting at 5.2M at the end of March and ending the quarter at 5.6M.

These insights demonstrate the dynamic nature of the shopping app market on iOS in Europe. For more detailed analytics and trends, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2022