Top 5 iOS Lifestyle Apps in the Middle East for Q2 2022

In the second quarter of 2022, the top 5 lifestyle apps on iOS in the Middle East showcased diverse performance trends. Here's a detailed look at the weekly downloads, revenue, and active user statistics for each app, based on data from Sensor Tower.

Ehsan | إحسان saw significant fluctuations in its weekly downloads, peaking at around 172K in late April before dropping to approximately 5K by mid-June. Active users mirrored this trend, starting at 64K at the end of March, reaching a high of nearly 350K in late April, and then gradually declining to around 155K by the end of June.

Pinterest maintained a steady download rate, averaging around 41K to 53K per week throughout the quarter. The active user base remained robust and stable, fluctuating between 4.8M and 5.1M weekly, indicating consistent engagement.

AlMosaly athan, prayer time experienced a varied download pattern, with a high of approximately 85K in late March, tapering to about 22K by the end of June. The app's weekly revenue peaked at around $8.7K in early April, with active users consistently around the 1M mark, showing minor fluctuations throughout the quarter.

obimy had a notable spike in downloads in late April, reaching around 174K, followed by a significant drop to about 3.6K by the end of June. Revenue trends showed a peak of approximately $10.8K in late April, with active users peaking at over 200K in the same period before declining to around 37K by late June.

فضفض - دردشه و شات تعارف displayed a stable download rate with minor peaks, reaching around 38K in early May. The app's revenue peaked at approximately $49.6K in early May. Active users showed a slight decline overall, starting at 118K in late March and ending at around 85K in late June.

These insights highlight the dynamic nature of app engagement and monetization in the Middle East's lifestyle app category for Q2 2022. For more detailed analytics and insights, visit Sensor Tower.