Top 5 Lifestyle iOS Apps in Bulgaria: Q2 2022 Performance

In Q2 2022, the top 5 lifestyle iOS apps in Bulgaria showcased diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.

Pinterest saw a consistent performance in weekly downloads, hovering around 1.4K throughout the quarter. The app's active users showed a slight fluctuation but maintained an average of over 300K weekly active users, peaking at 329.7K in early May.

Glovo: Food Delivery and more experienced steady weekly downloads, averaging around 1.3K. Its active users showed a positive trend, starting at 13.7K and ending the quarter at 15.2K, with a peak of 15.9K in early June.

obimy had a notable spike in weekly downloads in April, reaching up to 4.2K in the week of April 25. However, downloads declined to around 189 by the end of June. Revenue peaked at $93 in late April and saw a gradual decrease thereafter. Active users mirrored the downloads trend, peaking in late April and then gradually declining to 1.9K by the end of June.

Tinder Dating App: Chat & Date showed a consistent growth in weekly revenue, peaking at $12.7K in the week of May 30. Downloads remained stable, averaging around 700 per week. Active users saw a slight increase, ending the quarter at 14.7K, up from 13.9K at the beginning of the quarter.

NGL: ask me anything demonstrated significant growth in June, with downloads peaking at 5.7K in the week of June 13. Revenue also saw a sharp rise, reaching $1.1K in mid-June. Active users increased from 500 in early June to 4.9K by mid-June, before slightly declining to 3.4K by the end of the month.

For more detailed insights and data, visit Sensor Tower.