Top 5 iOS Lifestyle Apps in Kenya Q2 2022

In Q2 2022, the top 5 iOS lifestyle applications in Kenya displayed varied performances. This analysis, based on data from Sensor Tower, reveals trends in weekly downloads, revenue, and active users for these leading apps.

Tinder Dating App: Chat & Date saw a notable increase in weekly revenue, peaking at around $2.6K in mid-June. Weekly downloads showed fluctuations, with a high of approximately 600 in late April, before settling to about 464 by the end of June. Weekly active users experienced some volatility, peaking at 11.6K in late May and then declining to about 10.3K by the end of the quarter.

Bumble Dating App: Meet & Date experienced a steady rise in weekly revenue, reaching approximately $1.3K in late May. Weekly downloads had a slight increase, peaking at 251 in mid-June. Active users also showed an upward trend, starting at around 2.9K in late March and ending at approximately 3.5K by the end of June.

OkCupid Dating: Date Singles had a mixed quarter in terms of revenue, with a peak of $352 in early May. Weekly downloads saw a peak of 221 in mid-April and remained relatively stable around the 150 mark for the rest of the quarter. Active users remained consistent, hovering around 2.6K throughout the period.

Muzz: Muslim Marriage & Social showed a gradual increase in weekly revenue, reaching $165 by the end of June. Downloads were highest at 153 in late May, while active users peaked at 1K during the same period before stabilizing around 900 by the end of the quarter.

Badoo: Dating. Chat. Friends maintained a steady revenue stream, peaking at $133 in late May. Downloads fluctuated, with a high of 250 in late April and ending at 221 in late June. Active users showed a positive trend, increasing from 4.3K in late March to about 4.7K in mid-June.

For more detailed insights and data, visit Sensor Tower.