AI Insights · Timothy · July 2022
Top 5 iOS Insurance Apps in Australia Q2 2022
Explore the performance of the top five insurance apps on iOS in Australia during Q2 2022, including download and active user trends.
In Q2 2022, the top five insurance apps on iOS in Australia displayed notable trends in downloads and active users. Here’s a closer look at their performance.
My Medibank experienced a steady increase in weekly downloads, starting from 3.2K in late March and peaking at 6K by the end of June. The app's active users followed a similar upward trajectory, growing from 7.9K to 11.9K over the quarter.
My NRMA saw fluctuations in its weekly downloads, with numbers ranging between 2.7K and 3.6K throughout the quarter. The active user base remained relatively stable, hovering around 7K.
ahm health insurance had a significant spike in weekly downloads, particularly in early June, with figures jumping from 2.2K to 6.2K. This app did not report active user data for the period.
AAMI App showed consistent growth in weekly downloads, ranging from 1.5K to 2.8K. The app's active users also increased steadily, from 27K to 32.5K by the end of June.
nib Health had a stable download trend with minor fluctuations, peaking at 2.4K in the final week of June. Active users for this app remained consistent, starting at 16.9K and ending the quarter at 17.2K.
These insights highlight the dynamic nature of the insurance app market in Australia. For more detailed analytics and trends, visit Sensor Tower.
