AI Insights · Timothy · July 2022
Top 5 iOS Dating Apps in the US Q2 2022 Performance Review
Explore the performance trends of the top 5 dating apps on iOS in the United States during Q2 2022, including weekly downloads, revenue, and active users.
In the second quarter of 2022, the top 5 dating apps on iOS in the United States showcased varying trends in weekly downloads, revenue, and active users. Below, we delve into the performance metrics of Tinder, Bumble, Hinge, Wizz, and Plenty of Fish.
Tinder
Tinder experienced a robust increase in weekly revenue, peaking at approximately $5.8M in the final week of June. Weekly downloads saw fluctuations, reaching around 182K at the start of April and dropping to about 135K by the end of June. Active users hovered around 4.9M to 5.1M throughout the quarter, with a slight decline to 4.8M towards the end.
Bumble
Bumble showed a consistent rise in weekly revenue, culminating at nearly $3.3M in late June. Downloads remained steady, averaging around 100K to 115K per week. Active users increased from approximately 2.1M at the beginning of April to about 2.3M by mid-June, before dipping slightly to 2.2M at the quarter's end.
Hinge
Hinge reported a steady growth in weekly revenue, peaking at about $2.1M in mid-June. Weekly downloads ranged between 78K and 99K, with a noticeable spike to 99K in early June. Active users remained fairly stable, starting at 2.1M and reaching up to 2.3M by mid-June, before settling at 2.2M towards the end of the quarter.
Wizz
Wizz saw a decrease in weekly revenue, starting from around $138K at the beginning of April and ending at approximately $97K in late June. Downloads fluctuated between 55K and 78K, with a peak of 78K in late April. Active users increased steadily, starting at 484K and rising to 553K by the end of June.
Plenty of Fish
Plenty of Fish experienced a decline in weekly revenue, from $797K at the beginning of April to about $518K by the end of June. Weekly downloads remained relatively stable, ranging from 44K to 57K. Active users showed growth, rising from 494K to a peak of 557K in mid-June, before dropping slightly to 510K at the quarter's close.
The data presented here is sourced from Sensor Tower, where more detailed insights and trends can be explored.
