AI Insights · Timothy · June 2022
Top 5 Apparel Apps on iOS in Tunisia Q2 2022
Discover the performance trends of the top 5 apparel apps on iOS in Tunisia during Q2 2022, including weekly downloads and active user metrics.
During the second quarter of 2022, the top 5 apparel apps on the iOS platform in Tunisia showed notable trends in weekly downloads and active users. Data from Sensor Tower provides insights into the performance of these apps: SHEIN - Shopping Online, ZARA, FARFETCH - Shop Luxury Fashion, BERSHKA, and Lyst: Shop Fashion Brands.
SHEIN - Shopping Online experienced a gradual increase in weekly downloads, peaking at approximately 705 in the week of May 9. Weekly active users also rose steadily, reaching a high of around 5.2K in mid-June.
ZARA saw its weekly downloads increase initially, reaching a peak of 377 in the week of April 25. However, the downloads fluctuated slightly towards the end of the quarter. Active users showed a consistent trend, maintaining around 2K users throughout the quarter.
FARFETCH - Shop Luxury Fashion had a significant rise in weekly downloads towards the end of Q2, peaking at 309 in the week of June 20. Active users also followed an upward trend, reaching a peak of 441 in the same week.
BERSHKA had a notable spike in weekly downloads in the first week of April with 463 downloads. Active users increased to a peak of 1.1K in the same week, but the numbers tapered off towards the end of the quarter.
Lyst: Shop Fashion Brands experienced a peak in weekly downloads at the end of April with 382 downloads. Active users increased steadily throughout April, reaching a high of 1.4K in the last week of the month, but then saw a decline in the following weeks.
For more detailed insights and data, visit Sensor Tower.