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AI Insights · Timothy · July 2022

Top 5 Apparel Apps on iOS in South America for Q2 2022

In Q2 2022, SHEIN - Shopping Online led the top 5 apparel apps in South America on iOS, with notable performance also seen from Lojas Renner, ZARA, Riachuelo, and adidas.

Top 5 Apparel Apps on iOS in South America for Q2 2022

In Q2 2022, the top five apparel apps on iOS in South America showcased significant activity in terms of downloads and active users. Here is a detailed look at their performance based on data from Sensor Tower.

SHEIN - Shopping Online maintained its dominance with impressive weekly downloads ranging from approximately 176K to 203K. The app saw a peak of 203K downloads in mid-April, stabilizing around 190K towards the end of June. Weekly active users for SHEIN also showed a consistent upward trend, starting at about 2.5M and peaking at over 3M in mid-June.

Lojas Renner - Comprar Roupas experienced fluctuations in weekly downloads, with numbers ranging from 24K to 44K. The highest weekly downloads were recorded in early May. The app's weekly active users saw a peak of around 319K in early May, with a slight dip towards the end of the quarter, settling at around 281K.

ZARA exhibited a steady increase in weekly downloads, particularly notable in the week of June 20th, reaching over 122K. Active users saw a significant spike in the same week, climbing from around 104K to over 162K, before stabilizing at approximately 125K by the end of June.

Riachuelo – Comprar roupas showed consistent weekly downloads, fluctuating between 16K and 26K, with the highest downloads in mid-May. The trend in active users mirrored the downloads, peaking at around 122K in early May and ending the quarter at approximately 103K.

adidas: Shop Shoes & Clothing had a steady weekly download range of 11K to 23K, peaking in mid-May. The app's active users increased from around 110K at the start of the quarter to nearly 130K by the end of June, showing a steady growth pattern.

These insights illustrate the dynamic nature of the apparel app market in South America on iOS during Q2 2022. For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2022