Top 5 Apparel Apps on iOS in Oceania for Q2 2022

In Q2 2022, the top five apparel apps on iOS in Oceania showed varying performance trends in terms of weekly downloads and active users. Here's a closer look at the data provided by Sensor Tower.

SHEIN - Shopping Online saw its weekly downloads fluctuate throughout the quarter, starting at around 23K and gradually declining to approximately 16.5K by the end of June. The app maintained a high number of weekly active users, peaking at around 424.8K in late May before experiencing a slight decline to about 399.5K by the end of the quarter.

Nike: Shoes, Apparel, Stories experienced an upward trend in weekly downloads, starting from 6.7K in late March and reaching a peak of around 12.4K in mid-May. Weekly active users also saw a positive trend, increasing from 67K to approximately 86.5K by the end of June.

H&M - we love fashion had a steady performance in terms of weekly downloads, with slight fluctuations between 4.7K and 7.3K. The app's weekly active users showed consistent growth, starting at 73K and rising to approximately 94.1K by the end of the quarter.

CIDER - Clothing & Fashion experienced a peak in weekly downloads in late April with around 9K, before gradually declining to about 3.6K by the end of June. The app's weekly active users followed a similar trend, peaking at 15.4K in late April and decreasing to around 10.8K by the end of the quarter.

UNIQLO AU showed an upward trend in weekly downloads, starting at around 2.8K and reaching a peak of approximately 7K in early June. The app's weekly active users also increased steadily, from 27.9K in late March to about 39.9K in early June, before experiencing a slight decline to around 35.1K by the end of June.

For more detailed insights and data, visit Sensor Tower.