AI Insights · Timothy · July 2022
Top 5 Apparel Apps on iOS in New Zealand, Q2 2022
In Q2 2022, the top 5 apparel apps on iOS in New Zealand showed varied performance in terms of downloads, revenue, and active users. Discover detailed insights into their growth trends.
The second quarter of 2022 saw interesting trends for the top 5 apparel apps on iOS in New Zealand. Here’s a closer look at the performance of SHEIN - Shopping Online, Culture Kings New Zealand, Nike: Shoes, Apparel, Stories, JD Sports, and Cotton On.
SHEIN - Shopping Online displayed a consistent pattern in weekly downloads, ranging from 2.9K to 3.9K, peaking at 3.9K in the week of May 16. Weekly active users also exhibited a steady rise, starting at 51.5K and reaching 53.8K by mid-June.
Culture Kings New Zealand experienced fluctuations in weekly downloads, hitting a high of 1.6K in the week of May 30. Despite the ups and downs in downloads, there was no significant data for weekly active users.
Nike: Shoes, Apparel, Stories saw a notable increase in weekly downloads, especially in the week of May 16, where it peaked at 1.9K. Weekly active users showed a similar upward trend, starting at 6.8K and reaching 9.3K by the end of June.
JD Sports had a relatively stable performance in terms of weekly downloads, with numbers fluctuating between 527 and 1.3K. Active users also showed a positive trend, starting at 2.3K and peaking at 3K in late April.
Cotton On experienced varying weekly downloads, with the highest being 860 in mid-May. Active users remained fairly consistent, hovering around the 5.4K mark throughout the quarter.
The data presented here is sourced from Sensor Tower. For more detailed insights into the performance of these and other apps, visit Sensor Tower’s platform.
