AI Insights · Timothy · July 2022
Top 5 iOS Apparel Apps in the Middle East Q2 2022
Discover the performance trends of the top 5 apparel apps on iOS in the Middle East during Q2 2022, including download and active user metrics.
In the second quarter of 2022, the top 5 apparel apps on iOS in the Middle East showcased varying performance trends. Below, we delve into the weekly downloads and active user metrics for each app, based on data from Sensor Tower.
SHEIN - Shopping Online saw a dynamic trend in its weekly downloads, starting with approximately 69K downloads in late March and peaking at around 82K in mid-April. However, a gradual decline followed, ending the quarter with about 50K downloads. The app maintained a strong presence in terms of weekly active users, starting at roughly 1.87M and reaching a peak of 2.09M in early June, before experiencing a drop to around 1.59M by the end of the quarter.
Namshi - We Move Fashion experienced fluctuations in weekly downloads, beginning with about 26K downloads in late March and reaching a high of 50K in late April. The numbers then varied, closing the quarter with approximately 41K downloads. The app's weekly active users started at 148K and saw a rise to 172K by the end of June, indicating a steady increase overall.
Styli-Online Fashion Shopping showed significant variability in weekly downloads. The app began the quarter with around 28K downloads, peaked at 43K in early April, and ended with a notable increase to approximately 49K downloads. Its weekly active users followed a similar pattern, starting at 92K and rising to 114K by the end of June, after some fluctuations.
The Giving Movement had a unique trend in weekly downloads, beginning with 12K downloads in late March and experiencing a significant spike to 65K in mid-April. Despite a drop in late April, the app saw another peak of around 29K downloads in late June. The weekly active user count started at 51K, peaked at 108K in mid-April, and ended the quarter at 91K.
VOGACLOSET - فوغا كلوسيت exhibited a steady increase in weekly downloads, starting at 21K in late March and peaking at approximately 34K by the end of June. The app's weekly active users followed a similar upward trend, beginning at 69K and reaching 83K by the end of the quarter.
These insights highlight the varying performance of the top apparel apps on iOS in the Middle East during Q2 2022. For more detailed analysis and additional insights, visit Sensor Tower.
