AI Insights · Timothy · July 2022
Top 5 iOS Apparel Apps Performance in Lebanon for Q2 2022
A look at the performance of the top 5 apparel applications on iOS in Lebanon during Q2 2022, focusing on weekly downloads and active users.
During the second quarter of 2022, the top 5 apparel applications on iOS in Lebanon demonstrated varying trends in weekly downloads and active users. Here’s a detailed look at their performance based on Sensor Tower data.
SHEIN - Shopping Online saw a notable pattern in weekly downloads, starting at around 1.9K in late March and peaking at 3.4K in mid-April. Downloads fluctuated but remained above 1.8K throughout the quarter. Active users for SHEIN also showed a consistent upward trend, beginning at approximately 20.7K in late March and reaching a peak of 27.8K by mid-June.
ZARA experienced a steady increase in weekly downloads, starting with 379 in late March and peaking at 921 in early June. Active users showed a similar upward trend, with numbers rising from 3.4K in late March to a peak of 4.1K in early June, before stabilizing around 3.5K towards the end of the quarter.
FARFETCH - Shop Luxury Fashion had a more varied performance in weekly downloads, starting at 351 in late March and reaching a low of 72 at the end of May, before recovering to 414 by mid-June. Active users saw a decline from 915 in late March to 530 by the end of May, then rebounded to 1.1K in mid-June.
BERSHKA experienced a steady increase in weekly downloads, starting at 148 in late March and peaking at 510 in early June. Active users followed a similar trend, rising from 437 in late March to a peak of 1.1K in early June before slightly dropping to 670 by the end of the quarter.
For إتش أند إم: تسوق ملابس أونلاين, weekly downloads showed a consistent pattern, starting at 157 in late March and peaking at 268 in early June. Active users also increased steadily from 332 in late March to 490 in early June, maintaining around 470 towards the end of the quarter.
These insights provide a snapshot of the performance of top apparel apps in Lebanon on the iOS platform during Q2 2022. For more detailed data and further insights, visit Sensor Tower.