AI Insights · Timothy · July 2022
Top 5 Apparel Apps on iOS in Hungary: Q2 2022 Performance
Explore the performance of the top 5 apparel apps on iOS in Hungary during Q2 2022, based on data from Sensor Tower.
In the second quarter of 2022, the top 5 apparel apps on iOS in Hungary demonstrated varied performance in terms of downloads and active users. Here’s a closer look at their trends, based on data from Sensor Tower.
SHEIN - Shopping Online saw an initial surge in weekly downloads, peaking at around 12.6K in mid-April, before gradually declining to approximately 5.5K by the end of June. Its weekly active users remained relatively stable, fluctuating between 90.6K and 108.7K throughout the quarter.
Zalando – Online fashion experienced a notable increase in weekly downloads, reaching a high of about 11K in early June, before tapering off to around 4.5K by the end of the month. The app’s weekly active users saw growth, peaking at around 18.5K in early June, and ending the quarter at approximately 15.6K.
ABOUT YOU Online Fashion Shop maintained a consistent performance in weekly downloads, ranging from about 1.8K to 7.3K, with the highest downloads occurring in early May. Its weekly active users showed a slight decline overall, from 34.2K at the start of the quarter to around 24.9K by the end.
efootwear.eu online shoe store had varying download numbers, with significant spikes reaching up to 6.2K in early June. The app’s weekly active users increased notably during the quarter, peaking at approximately 17.2K in mid-June.
Nike: Shoes, Apparel, Stories showed a stable trend in weekly downloads, averaging around 2K per week, with a peak of about 3.3K in early May. The app's weekly active users also demonstrated stability, maintaining around 13.2K to 18.9K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
