Top 5 Apparel Apps on iOS in France for Q2 2022

In the second quarter of 2022, the top 5 apparel apps on the iOS platform in France demonstrated significant engagement and user activity. Here's a detailed look at the performance of SHEIN - Shopping Online, Zalando – Online fashion, Nike: Shoes, Apparel, Stories, ASOS - Discover Fashion Online, and Nike SNKRS: Sneaker Release.

SHEIN - Shopping Online

SHEIN - Shopping Online saw a consistent increase in weekly downloads during the quarter, peaking at approximately 48.1K in late April. Despite a slight decline towards the end of June, weekly downloads remained above 35K. Active users also showcased a strong trend, starting at around 1.05M and peaking at over 1.22M in mid-May before ending the quarter at 1.07M.

Zalando – Online fashion

Zalando – Online fashion experienced fluctuations in weekly downloads, with a notable peak of nearly 30K in early April. Active users hovered around 350K to 400K, with a peak of approximately 397K in late March and another significant rise to 390K in late June.

Nike: Shoes, Apparel, Stories

Nike: Shoes, Apparel, Stories had a varied download performance, with a high of about 31K in early May. Active users saw substantial growth, starting from 347K in late March and reaching a peak of 460K in mid-May. The quarter ended with active users around 380K.

ASOS - Discover Fashion Online

ASOS - Discover Fashion Online maintained a steady download rate, with a notable increase to approximately 25K in early May. Active users consistently ranged between 180K to 220K, peaking at 223K in late June.

Nike SNKRS: Sneaker Release

Nike SNKRS: Sneaker Release showed a strong upward trend in downloads, peaking at around 19.8K in late May. Active users also demonstrated significant growth, starting at 165K in late March and reaching 205K in late May, ending the quarter at nearly 191K.

These insights are based on Sensor Tower data. For a more detailed analysis, visit Sensor Tower's platform.