AI Insights · Timothy · July 2022
Top 5 Apparel Apps on iOS in Finland for Q2 2022
Discover the performance trends of the top 5 apparel apps on iOS in Finland for Q2 2022, based on weekly downloads and active users.
In Q2 2022, the top 5 apparel apps on iOS in Finland showed varied performance metrics in terms of weekly downloads and active users, according to data from Sensor Tower.
SHEIN - Shopping Online exhibited a dynamic download trend with a peak of around 3.4K downloads in mid-April, tapering to approximately 1.7K by the end of June. Weekly active users saw a steady increase, starting at 29.7K in late March and peaking at around 37.9K in mid-April, maintaining a stable user base around 34.5K towards the end of the quarter.
ABOUT YOU Online Fashion Shop had fluctuating download numbers, peaking at nearly 3K in early April before declining to about 484 by late June. Active users followed a similar pattern, beginning at 7.8K in late March and reaching a high of approximately 10.9K in late May, then decreasing to around 8K by the end of June.
Zalando – Online fashion maintained a relatively stable download rate, averaging around 1.3K weekly downloads throughout the quarter. Active users remained consistent, starting at 41.7K at the end of March and hovering around 40K by late June, with slight variations mid-quarter.
H&M - we love fashion experienced a moderate download rate, peaking at approximately 1.5K downloads in early May. Active users showed a gradual increase from 29.5K in late March to around 34.6K by the end of June, with notable peaks in early May and mid-June.
Lindex saw a significant spike in downloads, reaching around 3K in late May and mid-June. Active users also increased, starting at 2K in late March and peaking at around 4K in mid-June, stabilizing near 3.6K by the end of the quarter.
For more detailed insights and comprehensive data on these trends, visit Sensor Tower.