AI Insights · Timothy · July 2022
Top 5 iOS Apparel Apps in Africa for Q2 2022
Discover the performance of the top 5 apparel apps on iOS in Africa during Q2 2022, including trends in downloads, revenue, and active users.
The second quarter of 2022 saw interesting trends in the performance of the top five apparel apps on the iOS platform in Africa. Here’s a closer look at how these apps fared in terms of weekly downloads, revenue, and active users, according to data from Sensor Tower.
Sole Retriever - Sneakers experienced fluctuating weekly revenue throughout the quarter. The app saw a peak revenue of approximately $74 in the week of April 11, followed by a decline to about $4 in early May. Revenue picked up again mid-quarter, reaching $71 in the week of May 9, and closed the quarter at around $16. Downloads were minimal, with only a few weeks registering any new installations.
Dype | Sneaker Authentication showed notable weekly revenue figures, peaking at $75 in mid-June. Other significant weeks included early April with $62 and late June with $32. However, the app saw minimal activity in terms of downloads, with only a couple of weeks recording new users.
J23 - Release Dates & Restocks had a relatively quiet quarter in terms of revenue and downloads. The only notable revenue spike was $24 in the week of June 20, and a smaller $13 in the final week of June. There were no significant weekly downloads recorded throughout the quarter.
Wanna Kicks: AR shoes try on presented a more dynamic picture. The app had consistent weekly revenue of around $1, with minor fluctuations. Downloads saw significant activity in early April with 354 new users, peaking at 372 in mid-April. However, there was a noticeable decline towards the end of the quarter, with only 27 downloads in the last week of June. Active user numbers followed a similar pattern, peaking at 483 in mid-April and dropping to 85 by the end of June.
Fashionbombdaily had minimal activity in terms of both revenue and downloads. The app did not record any significant revenue or new downloads throughout the quarter.
For more detailed insights and data, visit Sensor Tower.