Top 5 Android Shopping Apps in Kenya Q2 2022

The second quarter of 2022 saw notable trends in the performance of the top 5 shopping apps on Android in Kenya. Here, we break down the weekly downloads and active user metrics for each app.

JUMIA Online Shopping experienced a significant increase in weekly downloads, peaking at around 83K in the week of May 23. However, towards the end of June, downloads declined to approximately 39K. Active users showed a steady rise, reaching about 407K in mid-June before slightly dropping to 390K by the end of the quarter.

Kilimall - Affordable Shopping maintained a consistent download trend, with a peak of around 36K in the week of April 11. Active users also saw a gradual increase, reaching approximately 238K in early June before stabilizing around 231K towards the end of the quarter.

Jiji Kenya: Buy & Sell Online showcased a varied download pattern, peaking at about 39K in early April and then dropping to around 15K by the end of June. Active users saw a peak of approximately 201K at the start of April, but this number gradually decreased to around 160K by the end of the quarter.

Alibaba.com - B2B marketplace saw a steady increase in weekly downloads, peaking at around 29K in early April and maintaining that range throughout the quarter. Active users also showed positive growth, starting at about 241K in late March and reaching approximately 297K by the end of June.

Lucky Ten had a fluctuating download trend, with a peak of approximately 18K in early June before dropping to around 13K by the end of the quarter. Active users increased steadily, starting at about 55K in late March and reaching approximately 61K by early June, before slightly decreasing to around 58K towards the end of June.

The data for this analysis comes from Sensor Tower, where more detailed insights can be found.