AI Insights · Timothy · July 2022
Top 5 Shopping Apps on Android in Switzerland: Q2 2022 Performance
Explore the performance of the top 5 shopping apps on Android in Switzerland during Q2 2022, including trends in downloads and active users.
During the second quarter of 2022, the top 5 shopping apps on the Android platform in Switzerland showed varied performance in terms of weekly downloads and active users. Here’s a closer look at how each app fared, based on data from Sensor Tower.
SHEIN-Shopping Online experienced a stable performance in weekly downloads, ranging between 2.9K and 3.7K throughout the quarter. Active users for the app saw a gradual increase, peaking at around 56.6K in mid-May before slightly declining to 52.3K by the end of June.
Migros – shop & save showed a fluctuation in weekly downloads, with a high of 4K in early May and a low of 2.3K in early June, before recovering to approximately 3.4K by the end of the quarter. Weekly active users demonstrated relative stability, maintaining around 42K to 49K users, with a notable peak of 45.3K at the end of May.
Lidl Plus maintained consistent weekly downloads, hovering between 2.5K and 3.3K. The app's active users remained steady, averaging around 50.2K to 51K, indicating a loyal user base.
Zalando – online fashion store saw a steady range in weekly downloads from 2.3K to 3.3K. The app's active users fluctuated slightly, peaking at 84.4K in mid-May before experiencing a modest decline to 74.3K by the end of June.
Coop Supercard had a moderate performance in weekly downloads, ranging between 1.9K and 2.4K. Active users showed some volatility, with a significant peak of 41.8K at the end of May, before dropping to around 34K by the end of June.
These insights illustrate the dynamic nature of the shopping app market in Switzerland. For more detailed analytics and trends, visit Sensor Tower.