AI Insights · Timothy · July 2022
Top Shopping Apps on Android in Central America for Q2 2022
In Q2 2022, SHEIN-Shopping Online led the shopping app category on Android in Central America, followed by Shopee MX, baz, Mercado Libre, and Amazon Shopping. Here’s a closer look at their performance.
The second quarter of 2022 saw significant activity in the shopping app category on Android in Central America. According to Sensor Tower, the top five shopping apps were SHEIN-Shopping Online, Shopee MX: 9.9 Día de Compras, baz: súper app de entretenimiento y finanzas, Mercado Libre: Compras online, and Amazon Shopping.
SHEIN-Shopping Online had a strong quarter with weekly downloads peaking at around 334K in mid-April and maintaining a steady rate above 230K throughout the quarter. The app also saw high weekly active users, starting at approximately 3.3M and ending the quarter at around 3.5M.
Shopee MX: 9.9 Día de Compras showed consistent performance in weekly downloads, fluctuating between 195K and 258K. Weekly active users for the app ranged from roughly 2.2M to 2.5M, with a noticeable spike in early May.
baz: súper app de entretenimiento y finanzas experienced a decline in weekly downloads, dropping from around 328K at the start of the quarter to approximately 159K by the end of June. The app's weekly active users also saw a downward trend, starting at about 660K and ending at around 364K.
Mercado Libre: Compras online maintained a stable performance with weekly downloads ranging from 194K to 236K. The app's weekly active users showed a steady increase, starting at approximately 7.1M and reaching about 7.5M by the end of the quarter.
Amazon Shopping saw significant growth in weekly downloads, with numbers peaking at around 154K in late May. The app's weekly active users also increased, starting at approximately 1.8M and ending the quarter at around 2M.
For more detailed insights and data, visit Sensor Tower.
