Top 5 Shopping Apps on Android in Belarus for Q2 2022

Throughout the second quarter of 2022, the top 5 shopping apps in Belarus on the Android platform exhibited diverse performance trends. Here’s a closer look at how each app fared in terms of weekly downloads and active users, based on data from Sensor Tower.

AliExpress: интернет-магазин saw a significant fluctuation in weekly downloads, peaking at around 57K in mid-April before gradually declining to approximately 19K by the end of June. Active users for the app steadily increased, starting from about 65K at the end of March and reaching nearly 220K by the end of June.

Wildberries maintained a relatively stable download rate, with weekly downloads hovering around 9K to 16K throughout the quarter. The app's active user base stayed consistent, fluctuating around the 250K mark, peaking slightly above this figure in late June.

OZON: товары, одежда, билеты experienced a gradual increase in weekly downloads, starting from approximately 6.4K in late March and reaching a peak of about 14.6K in mid-May. However, a downward trend followed, settling at around 8.5K by the end of June. Active users remained relatively stable, ranging between 80K and 94K, with a slight dip towards the end of the quarter.

Еплюс had a varied performance in downloads, peaking at approximately 11K in early April and then fluctuating between 5K and 7K for the rest of the quarter. Active users showed a steady increase, starting from around 20K at the end of March and reaching approximately 25K by the end of June.

Lastly, Alibaba.com - B2B marketplace saw a steady performance in weekly downloads, ranging from around 2.7K to 5.5K. The app's active user base grew from about 35K at the end of March to approximately 42K by the end of June.

For more detailed insights and data on these apps, visit Sensor Tower.