AI Insights · Timothy · July 2022
Top 5 Finance Apps on Android in Kenya Q2 2022
In Q2 2022, the top finance apps in Kenya saw varying trends in downloads and active users. Here's a look at the performance of M-PESA, Kopesha, Creditmoja, Tala, and FairKash.
In Q2 2022, the top finance apps on the Android platform in Kenya exhibited diverse trends in weekly downloads and active users. Here’s a detailed look at the performance of the leading five apps: M-PESA, Kopesha, Creditmoja - Digital Loan APP in Kenya, Tala: Fast & Safe Pesa Loan, and FairKash - Loan to M-Pesa.
M-PESA experienced a substantial increase in weekly downloads, peaking at around 174.7K in mid-June. Weekly active users also saw a steady rise from approximately 2.9M to 3.3M by early June, indicating growing engagement.
Kopesha witnessed a peak in weekly downloads at 193.1K in early May, followed by a gradual decline. Active users showed a similar trend, peaking at about 386.2K in early May before decreasing to around 213.4K by the end of June.
Creditmoja - Digital Loan APP in Kenya saw a significant increase in weekly downloads, reaching a high of approximately 123.7K in late May. Weekly active users also rose from 144.2K to 267.2K around the same period.
Tala: Fast & Safe Pesa Loan maintained a steady download rate, peaking at around 68.3K in mid-May. Its active user base saw a moderate increase from approximately 92.2K to 119.7K by mid-May, followed by a slight decline to around 93.1K by the end of June.
FairKash - Loan to M-Pesa experienced a notable increase in weekly downloads, peaking at about 88.3K in mid-June. Active users also rose, reaching a high of approximately 370.3K in mid-April and then fluctuating around 356.5K by the end of June.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.