AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Android in Tunisia - Q2 2022
Explore the performance of the top 5 apparel apps on Android in Tunisia during Q2 2022, including download and active user trends.
In Q2 2022, the top 5 apparel applications on the Android platform in Tunisia showcased varied performance metrics in terms of downloads and active users. This analysis, based on Sensor Tower data, provides an overview of these trends.
HA FidBox experienced a notable peak in weekly downloads, reaching approximately 20.7K in mid-April. However, this was followed by a significant decline, with weekly downloads dropping to around 400 by the end of June.
SHEIN-Shopping Online saw a steady increase in weekly downloads, peaking at roughly 4K in early May. This was accompanied by a consistent rise in weekly active users, from 18.7K at the start of the quarter to around 23.3K by the end of June.
BERSHKA: Fashion & trends had a relatively stable performance in terms of weekly downloads, fluctuating between 500 and 1K throughout the quarter. The app's weekly active users also showed stability, averaging around 2K.
Zara maintained a consistent weekly download rate, hovering between 400 and 800. The app's weekly active users reflected a similar pattern, with numbers ranging from 7.4K to 8.6K over the quarter.
PULL&BEAR: Fashion and Trends experienced modest weekly download numbers, peaking at approximately 739 in early June. The app's weekly active users showed a slight increase, reaching 1.7K in early June before stabilizing around 1.5K towards the end of the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.
