AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Android in Romania for Q2 2022
Discover the performance trends of the top 5 apparel apps on Android in Romania during Q2 2022, featuring download and active user statistics from Sensor Tower.
During the second quarter of 2022, the top 5 apparel apps on Android in Romania showed varied performance in terms of downloads and active users. Here’s an overview based on data from Sensor Tower.
Zalando – online fashion store saw a significant surge in weekly downloads, starting from just 872 in early May and peaking at 70K by early June. The app maintained a strong presence with weekly active users growing from 547 in early May to approximately 135K by the end of June.
SHEIN-Shopping Online maintained a consistent performance in terms of weekly downloads, averaging around 16K throughout the quarter. Active users remained stable, hovering around 160K and peaking slightly at 178K in mid-May.
ABOUT YOU Online Fashion Shop experienced fluctuations in weekly downloads, reaching a high of 21K in early June but dropping to about 5.9K by the end of the month. Active users showed a downward trend, starting at around 114K in late March and decreasing to 87K by the end of June.
efootwear - online fashion saw a steady increase in weekly downloads, peaking at approximately 17K in the final week of June. Active users also showed an upward trend, moving from 65K in late March to 76K by the end of June.
MODIVO - Fashion store online experienced a consistent rise in weekly downloads, starting at 5K in late March and reaching about 15K by mid-June. Active users followed a similar trend, growing from 11K to 27K over the quarter.
These insights highlight the dynamic nature of the apparel app market in Romania. For more detailed analysis and insights, visit Sensor Tower.
